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Why Green Software Requires Cultural Transformation

Navveen Balani
7 min readOct 14, 2024

Adopting green software is more than a technical decision — it’s a culture change. It means rethinking how software is built, deployed, and maintained with sustainability as a core value. This transformation requires teams to shift their mindset from focusing solely on performance and features to considering energy consumption, carbon emissions, and the environmental impact of architectural decisions.

Understanding Green Software

Green software is designed to minimize its environmental impact, encompassing efficient coding, resource optimization, and energy-conscious decisions. However, adopting green software is about more than isolated practices — it’s about cultivating an organization-wide culture of sustainability.

The importance of green software stems from growing awareness of the tech industry’s environmental footprint. With data centers, cloud infrastructure, computational requirements, and emissions from AI models all contributing to global energy use, companies have the opportunity to adopt green software principles and help address climate change while also benefiting from operational efficiency.

The transition to green software isn’t merely a technical shift; it’s about embedding sustainability in every aspect of how software is planned, built, and maintained. It demands a cultural transformation — a commitment to making every decision through the lens of environmental impact, while keeping innovation and user needs…

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Navveen Balani
Navveen Balani

Written by Navveen Balani

LinkedIn Top Voice | Google Cloud Fellow | Chair - Standards Working Group @ Green Software Foundation | Driving Sustainable AI Innovation & Specification

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